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Guest Speaker “International Management”

Johannes Boeinghoff, Managing Director of the SIXT Ride, visited the lecture “International Management”.

29.07.2019

Johannes Boeinghoff, Managing Director of the SIXT Ride, visited the lecture “International Management” on July 18th 2019 and talked about internationalization steps and market entry strategies of SIXT. He shared his experiences of how internationalization processes are managed at SIXT.

The Institute sincerely thanks Mr. Boeinghoff and SIXT for the thought-provoking and fascinating guest lecture.